About Ayluna

Unique natural cosmetics which came into being by a love story

The natural cosmetics brand Ayluna is inspired by oriental well-being tradition. It is organic, vegan and halal thus connects orient and occident, just like the two founders Aynur and Heinz- Jürgen Weiland.

Aynur and Heinz-Jürgen Weiland

Aynur and Heinz-Jürgen Weiland

 
 

Heinz-Jürgen Weiland is a passionate natural cosmetics developer. For nearly 30 years, the range of a big German natural cosmetics manufacturer bore his signature. Aynur Weiland was born in Germany and grew up in Turkey. Together with their two children they live a successful combination of both cultures.
With Ayluna, they now realise their vision of a harmonious combination. They created their very personal natural cosmetics, something which Aynur always missed. They connect the best of both worlds: the sensual well-being tradition of an oriental hammam and the gentle naturalness and certified quality of German natural cosmetics. The name Ayluna not only refers to Aynur, whose name means moonlight. Ay, the Turkish word for moon harmoniously combines with the western Luna and refers to the oriental-European encounter.

Both adore plants which grow in Aynur’s home country. These are also part of Ayluna cosmetics – wherever possible in organic quality and of course at fair conditions for the growers. The sensual and gentle body and hair care with a natural scent is also vegan and halal because Ayluna wants to inspire people with very different ways of life.

Ayluna harmoniously combines knowledge and experience, nature and culture. As Ayluna was inspired by love, it is not surprising that these special natural cosmetics do not only touch the skin but also heart and soul.

Aynur Weiland- namesake and heart of Ayluna products

Aynur Weiland is not only the founder, but also the heart of Ayluna natural cosmetics. Ayluna resonates with her name: Aynur, the moonlight, the divine glow.

Born in Germany and raised in Turkey, she is deeply rooted in both countries and embodies the successful combination of cultures. The mother of two dreams of her own natural cosmetics with the sensual, gentle scents of the plants that grow in her homeland - olive oil, pomegranates, figs and of course roses.

As a trained hairdresser, she knows everything about your head and hair. As a chemical laboratory technician, she has also accompanied and carried out the development and quality testing of natural cosmetics and especially herbal hair colors for more than 20 years.
 
Together with her husband she realises her vision of natural cosmetics that creates a harmonious combination of western and oriental culture.

Heinz Jürgen Weiland - veteran of natural cosmetics and developer of Ayluna products

Natural cosmetics has been Heinz Jürgen Weiland's profession and calling for 37 years. As one of the first natural cosmetics developers in Germany, he developed the brands Logona, Sante and Fitne at a time when there was not even an obligation to declare the ingredients. Then came the natural cosmetic revision of the Heliotrop and Neobio brands. All of the first natural cosmetics own-brand products from well-known German drugstores, such as Alverde, Alterra, Terra Naturi and Cien Nature, are based on his development expertise.

In addition to numerous innovations in the natural cosmetics sector, he also helped to develop the first self-mixed herbal hair colors in Germany and was instrumental in creating the dossier that prevented a henna ban in the European Union.

Heinz Jürgen Weiland helped launch the BDIH's controlled natural cosmetics, which has since become COSMOS certified natural cosmetics, and also worked on board in the early years of Natrue and headed the scientific committee. For more than 30 years, Heinz Jürgen Weiland has been a member of the scientific associations that promote cosmetic research and development (DGK, Sepawa, BDIH, BNN) and has worked on several patents in the field of natural cosmetic products.

Since 2017, he has been running his own natural cosmetics brand Ayluna Naturkosmetik together with his wife Aynur and is realising his vision of natural cosmetics that creates a harmonious combination of western and oriental culture.